Traditionally Hip Hop fans look towards every Tuesday with hope and anticipation as new albums are released from their favorite artists after months of tireless promotion and hype. With the advent of pirating, record label snafus and most notably the Internet, it has become harder to keep rabid fans at bay as some have come to expect albums to drop early – sometimes several weeks before their slated release date.
With Kanye West and Jay-Z's –known collectively as "The Throne" – upcoming Watch The Throne album set to be released digitally on August 8, Web savvy fans searching for the new album have no doubt scoured blogs, message boards and quite possibly manufacturing plants where albums are shipped from labels to be stocked in your local Best Buy in hopes of an early copy and have so far come up empty. In a time when leaked albums are commonplace, many are wondering how Watch the Throne has managed to beat the odds thus far.
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